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Colour is key when considering the brand identity of a business. Whilst a good colour pallet can make all aspects of a brand sit harmoniously together, a bad one can make a company look disjointed and generally quite unappealing. Studies have shown that colour increases our brand recognition by 80%. It is unsurprising then, that … Read more

Instagram is a great resource for businesses; but using this visual social media for marketing can be confusing. The phrase an image can paint a thousands words is particularly true in today’s tech savvy world, where nearly everyone has a smartphone. There are many businesses that can be recognised solely on the colour pallet they use within … Read more

Marketing your business is vital if you want it to be successful and grow, but it can be costly. We would all like to hire the very best Graphic Designers, PR consultants, and buy advertising space in the most popular magazines, but for small or new businesses this is just not realistic. But there are … Read more